Submitted by Rona_Gura on

The Era of Influencers

The Era of Influencers
Categories
Lifestyle

We are living in an era of influencers. Apparently, Kim Kardashian gets paid an extraordinary amount of money for having her picture taken with a product. I have noticed that other celebrities will do the same on Instagram. They will post either a picture or a video using a certain product and, clearly, endorse the same. I guess it’s the social media version of a commercial.

 

So, I was intrigued when a friend told me that she was going to try to become an influencer. She has been a stay at home mom, who's youngest child will be leavng for college in September. She also became a successful blogger and, recently,  has been advised that becoming an influencer is the next step for her.

 

As a loyal friend, I immediately like her Instagram Influencer posts and comment accordingly. On a personal level, however, I like seeing someone out there on social media endorsing items that are relevant to me; such as outfits that I would like to wear as opposed to what Kim Kardashian would wear. I truly hope my friend becomes successful.

 

Are you influenced by influencers?

 

 

Comments

Carly Bentley

I'm not a Kardashian fan and I don't believe I'm easily influenced. Fluted sleeves are in, yet I protest. I know LOTS of people that are influenced by social media. I hope she captures topics of interest--real life, functional ideas that make life easier.
Fred Klein

Being left handed I am probably influenced in the wrong way :)

Submitted by MarilynGenoa on Mon, 04/01/2019 - 03:14

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Marilyn Genoa

Just the opposite. Since I learned about what an "influencer" is I find myself questioning what people allege that they like---do they like it? Are they being paid to "like" it? There are few people I would rely on for recommendations, and if indeed I needed a suggestion I would reach out to them privately.

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