Gotham Member

Jeffrey
Casper
104 Farm Road
Briarcliff Manor
NY
10510
Work Phone
8455983100
Company
Westchester Retail Network
Company position
Owner

Jeff has spent over 35 years in the advertising (media) business on all sides of the table - buying, selling, measurement, and advertiser.  He is best known as the head of operations and research for all U.S. outdoor advertising where he built out how billboards are measured, sold, and audited.  Now he is ramping up an outdoor advertising network in Westchester County, in the form of in-store, digital, TV screens that show advertising.  This network is a cost-effective way to reach your audience while they are on the go, in a market light on advertising opportunities.  Work with Jeff and get discounts on all other aspects of your digital marketing campaign.  

Company description

Westchester Retail Network (WRN) helps independent businesses market themselves.  WRN owns in-store TV screens that show advertising.  Whether it is your own creative or we develop it for you, advertising your business to people on the go is a great way to generate new awareness and search that won't break the bank.  Use our screens and get discounts on our other digital media services such as Google Business Profile, Seach Engine Marketing, Social Media Marketing, YouTube advertising, and more

Gender
Man
Business Category
Advertising Services
Interests

Westchester County is a hard place to create a proper multi-media advertising campaign, because there are so few dedicated outlets.  There are hardly any billboards, bus shelters, buses, dedicated radio stations, dedicated TV stations, etc.  I would like to do my part to give Westchester businesses a fighting chance to advertise to their customers.  Other interests I have are golf, curling (yes, I do that thing with the rocks and brooms on the ice), and road trips.

Good lead

A good lead are either folks who want to be a host location for carrying our digital screens in their establishment in exchange for free advertising, and/or other people who want to advertise on said screens.  A host location would be a retail store where people gather.  It can be any type.  An advertiser would be any person/business that wants to upgrade their awareness and interest levels in their market to generate more search to their website.  Customers won't know to search for you if they don't know you.  Advertising on in-store advertising networks legitimizes your business and creates new awareness.  I am a good referral because I am not asking for money, just a conversation.