[Fredslist] Social Media, Dollars, and Sense

MStern@aimresourcegroup.com mstern at aimresourcegroup.com
Fri Jan 15 08:37:17 EST 2021


Well said Shelley, as usual!
If you had the opportunity to attend Mitch’s session then you know how valuable it was.
Thank you Mitch for sharing your knowledge so generously, and to Raj for sponsoring.
I think I might be a vitamin, but also a little bit of a pain killer.
A question for the group - Can we be both?
Warm regards,
Mindy

Mindy Stern, SPHR, SHRM-SCP, ACC
President
AIM Resource Group LLC
Helping Job Seekers Succeed!
www.aimresourcegroup.com<http://www.aimresourcegroup.com/>



From: Fredslist <fredslist-bounces at gothamnetworking.com> On Behalf Of Shelley Simpson, Esq
Sent: Friday, January 15, 2021 7:47 AM
To: fredslist at gothamnetworking.com
Subject: [Fredslist] Social Media, Dollars, and Sense

An hour still has 60 minutes - 3600 seconds … that  has not changed; but since the advent of social media, marketing has changed and so has the way we reach our target market.
In a bit over an hour, Mitch Tobol (CGT Marketing) presented at the Gotham Speakers Series sponsored by Raj Goel (Brainlink International.) Mitch walked us through the basics of social media marketing - how and what to think about when we market our products and services. So much information!
Are you a pain killer or a vitamin? Don’t know what that means or why it matters, Mitch can help.
Is your market boomers or millennials and why that’s important? Mitch knows why it matters and what to do about it.
There are tools to help us develop content that will appeal to our target market. How do we know which one to use? Mitch knows.
Did you know that each social media platform lets us “pay to play” on their site. It’s confusing and potentially expensive. Who knows which one make sense for us? Mitch knows.
Where to post, when to post, how to post, what to post, whether to post …
Mitch knows all about it! As an adjunct professor at Hofstra he teaches entrepreneurs how to build and market their business. It’s through his business, CGT Marketing, that he and his team bring knowledge of business and social media to those of us who want to make social media work for us and not the other way around.
So here’s the thing … there are activities that make dollars and things that make sense. I learned a lot today including the fact that while I am great at my business, I am not as good on social media as I could be. It’s important for all of us to put our time and money to good use.
Spending time running our business makes dollars. Paying the experts to do the rest makes sense. Thank you, Mitch for being our expert.
And FYI, we get about 2-3 thousand people a week looking at the Gotham website. Make sure your profile is filled out or you’re missing out on potential dollars and cents.
shelleygram ™

[cid:image001.png at 01D6EB19.A10B9950]
Shelley Simpson, Esq
Business & Personal Development Partner
646-549-7217


More than a Business ~ It’s a Mission!






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