[Fredslist] Gotham Towers Meeting recap 7/12/11

[Steven Lichtenstein]

Recap of Gotham Towers meeting 7/12/2011

We had a great meeting yesterday. Thirteen attendees including one circuit 
rider and our newest member. Join me in welcoming Christopher Cartisano of 
Christopher Allen Clothiers to our group. And then there were 16 !   Chris 
specializes in Men's fashions and custom designed and tailored apparel. 
Please check out his web site for more information:
 www.christopherallenclothiers.com 

We also welcomed circuit rider Jack Halpern of My Elder Advocate to our 
group for his first "drive by". Jack is in the Gotham Hall of Fame and is 
a former winner of networker of the year. We also got to hear from member 
Eric Martinez, CPA of Grassi & Co. His "seven minutes in heaven" featured 
a summary of his recent article dealing with asset purchase agreements and 
inventory considerations. Eric shared with us how he recently saved a 
client over $ 700,000 by avoiding overpaying for a business based on 
inflated inventory.
Lastly, yours truly, made a presentation to the group regarding Simon 
Sinek's book, "Start With Why". We drilled down and learned how to hone 
our presentations to focus on starting with Why (instead of 'How' and 
'What' we do). We discussed how although one's brain's neocortex controls 
language and helps us to understand how and what, the more powerful driver 
of behavior is controlled by our 'Limbic" brains. This is where 'Why' and 
our value proposition lie. This is the place where our gut instincts are 
formed and this is the area we need to penetrate in our sales 
presentations and introductions in order to garner more clients and effect 
more lives.

In summary, we had another powerful and insightful meeting. Try and focus 
on starting with "Why" and please share your success stories with me. Our 
next meeting is on Tuesday August 16th. Yes we do meet again this summer 
and I hope to see all of you there !

Yours for 'LIFE',

Steven Lichtenstein 

http://www.livingbalancesheet.net/client/ForestHills_web/Clients_webHi.htm

http://360professionalalliance.partnerspress.com/SLichtenstein_Links.html

Steven D. Lichtenstein CLU, ChFC
"Specializing in Plans, Hopes & Dreams"
FH Financial Group / The Guardian
95-25 Queens Blvd., 10th Fl., Rego Park, N.Y. 11374
ph: 718 268-9255 x203  fax: 718 268-9268
direct: 718 475-5331  eFAX: 718 475-5365
e: steven_lichtenstein at fhfg.com
web: www.fhfg.com

Steven D. Lichtenstein is an Investment Advisor and Registered 
Representative of Park Avenue Securities LLC (PAS). Securities 
products/services and advisory services are offered by PAS, 95-25 Queens 
Blvd, 10th Fl., Rego Park, N.Y. 11374, 1-718-268-9255, a Registered 
Investment Advisor and broker-dealer. Forest Hills Financial Group Inc. is 
not an affiliate or subsidiary of PAS. PAS is a member of FINRA, SIPC. 
Steven D. Lichtenstein is a Field Representative of The Guardian Life 
Insurance Company of America, New York, N.Y. 10004. 

Steven D. Lichtenstein is an authorized user of The Living Balance Sheet, 
an electronic wealth organizational platform that provides a wide-angle 
view of your financial world and enables him to stress test your current 
financial approach. Gain insight and clarity on your complete financial 
picture, which when coupled with his professional experience and 
credentials, may provide you with the ability to make well-informed 
personal and business decisions and to take appropriate actions to achieve 
your desired results.

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